Sibyl Muñoz

The problem: KU wanted to increase awareness and boost enrollment for their online sport management master's degree.

The Solution: Copy that calls attention to the school's storied history of athletic excellence, and emphasizing that this success extends to off roles that are off the field and behind the scenes.

Deliverables: 

Long-form: program brochure

Short-form: banner ads

Medium-form: email marketing

 

(Click on the images to get a closer look.)

 

Copy: Sibyl Munoz

Art Direction: Lauren Johnson